Presentations play a key role in the success of global organisations but 81 per cent still experience technology issues, according to a study from technology company Barco, that surveyed office workers across the UK, US, France and Germany.
The study showed that four in ten professionals present in meetings several times a week and 85 percent of them use technology to deliver presentations. Just over half (51%) think that having the right technology is equally as important, or even more important, than having the right presenter, with 81 per cent experiencing technology issues when presenting. 95 per cent of employees believe that there is a wider impact of presenting well, with almost six in ten (59%) saying presenting helped build a personal reputation, while 45 per cent were able to win new business.
Lieven Bertier, Head of Product Management ClickShare said, “delivering a good presentation is as much about the confidence and clarity of the presenter, as it is about the technology you use to present working effectively. Our research showed that for 58 per cent of office workers, a presentation that is quick and easy to set up and is wireless (51 per cent), with no technology issues is their idea of a successful presentation. Getting these elements right up front, increases your chances of success. Small equipment changes can make a big difference to the impact of presenting and business outcomes.”
As well as the wider business benefits, when it comes to what makes a presentation successful, office workers believe that a presentation that has no technology issues (39%) is key to success. This is almost as important as having all aims of the presentation achieved (64%).
Around four in ten (41%) stated that not having a backup plan for something going wrong (e.g. technology failure) is a key mistake to avoid when making a presentation. Among the most important presenting skills, subject matter expertise (73%), ability to explain complex topics in a simple way (63%) and successfully responding to audience feedback and questions (53%) ranked highly. Whilst the ability to use technology effectively (34%) is still key to a successful presentation.
Laptops and plug-in cables were the most used technology for presenting (67%), followed by projectors (55%) and wireless screen share devices (35%). Nearly half (47%) agreed that their organisation’s technology sometimes fails, while 55 per cent believed that their organisation’s technology could be better to enable them to deliver more successful presentations.
With participants stating that presentations are a crucial factor in business and employee success, the study also revealed that only three in ten (30%) said that presentation training is offered to all employees.