From the first clip folder to innovative modern work concepts, German brand manufacturer DURABLE has been pioneering workplace solutions for 100 years, both nationally and globally.
It all started on 7th February 1920 with metal indexing tabs. Karl Hunke and Wilhelm Jochheim founded a company together to produce them in Iserlohn.
In this anniversary year, Horst-Werner Maier-Hunke will gradually hand over the baton to Rolf Schifferens, who is on board as Managing Director since January 2020.
Horst-Werner Maier-Hunke and Matthias Laue, DURABLE’s Managing Directors said, “companies that operate sustainably are more successful in the long run. In keeping with our vision of quality, our primary objective is to balance commercial, economic and social interests. Besides great customer satisfaction, the top quality of our products, long-term commercial success through liquidity and profitability, this also includes continuously improving our environmental performance.”
DURABLE is also kicking off the new corporate century with a refreshed corporate design that references existing brand elements and transforms them into a modern forward-looking design.
Though the brand has only had the name DURABLE since the early 1950s, the idea behind it has been the company’s guiding vision for its entire 100-year history. Future-proof solutions for modern forms of work, enduring quality and award-winning designed products. Long-term partnerships with retailers and continuous employee development are also key components of the company policy that targets sustainable success.
Around the world, the way we work has changed significantly in the past 100 years. Computers, mobile devices and methods like Kaizen and agile working have changed the working environment just as much as the increased flexibility in when and where we work. As a result, DURABLE currently offers a wide selection of modern workplace products for many different industries.
Today, DURABLE generates a turnover of EUR 100 million, employs a workforce of 700 and sells its products in over 80 countries.