• Frasers Office launches new interiors website

        • Reading-based dealer, Frasers Office, has gone live with their new interiors website, created by Incontrol Marketing.

          Nick Clark, Managing Director of Frasers said, “this is an upgrade from our old furniture site. In simple terms it gets us leads and helps us to get over the threshold with appointments for interiors jobs. We didn’t want an ecommerce site to sell a chair or a desk; we wanted a site that helped us position ourselves as an end-to-end interiors company and we’re happy with the outcome.”

          Nigel Busby, Managing Director of Incontrol Marketing added, “the old site was tired and had fallen away in the rankings because of changes that predominantly Google have made so the new smartphone friendly site is geared towards rectifying that with a lot going on in the background to generate more leads. We all appreciate that sales of this nature are different to selling office products so the site is geared to work at the top of the sales funnel in terms of positioning Frasers as an interiors company as opposed to office products or just furniture and gives a much more positive perception of Frasers Interiors division. We’re pleased if Frasers are pleased.”

          Check it out at www.frasersinteriors.co.uk

        • Stay up to date - Click here and register for FREE OEN online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the OEN app

        • Related Articles

        • Right Digital Solutions opens new London Centre of Excellence in Bishopsgate, London EC2.

          Right Digital Solutions opens new London Centre of Excellence in Bishopsgate, London EC2.

          Friday 30th Oct 2020 by jonm
          Right Digital Solutions Limited (RDS) is excited to announce its new London Centre of Excellence after its successful management buyout from Capita plc earlier this year. The workplace technology firm continues its growth plans with new offices ...Read More...
          Softcat wins place on CCS TePAS national framework

          Softcat wins place on CCS TePAS national framework

          Tuesday 14th Jan 2020 by clareb
          The Crown Commercial Service (CCS) has named Softcat as a supplier on its Technology Products and Associated Services framework (TePAS). The framework is pan-government, will deliver a four-lot agreement and is available to the entire UK public secto...Read More...
          New South Wales school to save the planet one printer at a time

          New South Wales school to save the planet one printer at a time

          Monday 1st Jul 2019 by clareb
          A new south wales super school, Ysgol Cwm Brombil in Margam is on track to save 20 per cent cost per copy across each of its departments’ printers in its first year. This saving is being delivered through the HP PageWide range, which not only ...Read More...
                • About Us

                  OEN is the leading source of business news and information for buyers of office equipment, supplies and services within mid tier and up sized organisations. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, bespoke guides and supplements, website, digital editions, apps, and newsletters with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the print version of OEN last year celebrated its Diamond anniversary.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue