• GO Europe launches ‘HP’ document shredders and laminators

        • For home office use or in professional environments, office equipment provider, GO Europe has launched its first line of document shredders and laminators under the brand name HP.

          The newly developed appliances have been designed according to HP's design and colour language and are available in two product lines: the series ‘OneShred’ and ‘OneLam’, suited for home use and small departments, are available in online shops. The series ‘Pro Shredder’ and ‘Pro Laminator’, intended for professional in-company use, are sold in specialised office supply shops.

          The assortment of shredders consists of 14 individual models ranges from a compact document shredder with a cutting capacity of eight sheets and security level P-4 to the largest model that can shred 24 sheets simultaneously and has a removable collection container with a filling volume of 30 litres. 

          Similar to the document shredders, the six different laminators cover the entire spectrum of laminating needs including the hobby sector, home office use and professional environments. The top-of-the-range model is the six-roller laminator with a rapid warm-up time and laminating speed. Suitable HP laminating pouches are available in the ‘Everyday’ series from online shops and retailers or as the ‘Premium’ versions from specialised office supply shops.

          Heinz Prygoda, Director of GO Europe GmbH said, "HP has a very good reputation and garners a high degree of trust among users in the office segment. It is a complete novelty to occupy these product categories with a global top brand from the IT segment. From a sales perspective, this enables us to create entirely new possibilities in Germany and, more importantly, abroad."

          Christian Gerth, Co-director added, "We firmly believe that document shredders and laminators with the brand name HP will soon enjoy a firm position in the office equipment market. First listings and sales announcements with the retail trade have been extremely positive and highly promising."

          The brand HP complements the existing portfolio in the office segment of GO Europe GmbH, which also encompasses the brands Genie, IOIO and Olympia. The products are available in international specialised office supply shops, the non-food departments of leading chain stores as well as in online shops.

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