Jacobs Douwe Egberts is tapping into the personalisation trend with the launch of its new CAFITESSE EXCELLENCE TOUCH coffee machines.
The new machines from Douwe Egberts boast groundbreaking touchscreen technology, which means consumers can now quickly and easily choose from a wide range of coffee-shop style drinks, and more importantly adapt the strength and volume of their chosen coffees to perfectly match their tastes, simply with the swipe of a finger.
The CAFITESSE EXCELLENCE system delivers a full range of coffee-shop style drinks, from luxurious lattes to frothy cappuccinos, all quickly and efficiently. The new machines add personalisation and fun to the experience. The touchscreen interface can be personalised with messages to suit the needs of each individual operator and can even leave a message for customers when dispensing the coffee, adding a personal touch to their coffee experience.
The overall look of the machine has also been improved with a new contemporary matte finish, ideal for use in front of house locations.
With the creation of a cup of black coffee taking from only 6 seconds and a cappuccino from just 12 seconds, both the CAFITESSE EXCELLENCE TOUCH and CAFITESSE EXCELLENCE COMPACT TOUCH are suitable for any operators who need both quality and volume. The larger machine can brew up to 600 cups per hour, and the COMPACT machine up to 140 cups per hour, keeping queues to a minimum and satisfying customers coffee needs in the shortest of coffee breaks.
Martyn Bell, Category Marketing Manager at Jacobs Douwe Egberts said, “we are extremely proud to launch two ground-breaking evolutions in our range of coffee machines.
“The new developments have been driven by consumer insights which brought to life just how important personalisation and engagement at the point of serve is – our new touchscreen technology will redefine the coffee experience in high-quality canteens workplaces and hotels around the country.
“Whilst the consumer experience has been dramatically improved, we haven’t lost focus on the needs of the caterer, we’ve kept all the benefits CAFITESSE is famous for, fresh coffee, no mess, no waste, no hassle.”
