• Over 70% of consumers say environmental factors impact shopper choice

        • The supermarkets’ new found environmental efforts regarding plastic waste are definitely chiming with the public according to new research from GlobalData.

          The company’s latest consumer survey (Sept 2018), revealed that 71.4 per cent of consumers said that they consider the environmental impacts of their choice of food and grocery retailers and products. This falls to 64.2 per cent for clothing & footwear but demonstrates that non-food retailers must also make changes to minimise their impact on the environment while clearly communicating their commitment to shoppers.

          Emily Salter, Retail Analyst at GlobalData said, “since the BBC’s Blue Planet documentary series showed the devastating effects that the sheer volume of plastic waste has on marine life bringing the issue to the forefront of consumers’ minds, grocers have had to react and make changes.’’ 

          Many major retailers have announced plastic reduction plans in an attempt to show consumers their concern for the environment – for instance, Morrisons will introduce paper bags for loose fruit and vegetables, and Lidl will stop using unrecyclable black plastic packaging.

          Emily said ‘‘although the retail industry’s impact on the environment goes far beyond the use of plastic, this data shows indicates that the recent heightened awareness is likely to have contributed to the high level of consumers considering environmental impacts,’’

          That fewer consumers consider the environment when buying clothing & footwear may be down to a lack of awareness and scarcity of more sustainable, yet affordable, options apart from a small number of in-house lines such as H&M’s Conscious Collection.

          Consumers are more distanced from the sourcing, processing and packaging of non-food products, as most items are presented packaging-free, with the exception of online orders.
          Though some retailers, such as H&M and Marks & Spencer, have well-established clothing recycling schemes, there is little information about the environmental impacts of the sector, and these schemes are insufficient to make sustainable choices more widely available.


          Emily added, ‘‘fewer clothing & footwear retailers are making firm commitments to sustainability in comparison to grocers, despite the majority of consumers stating that they consider the environment when purchasing clothing & footwear. In a competitive market as the environment becomes a bigger priority, retailers’ must make their stance on sustainability clearer to the customer.’’

        • Stay up to date - Click here and register for FREE OEN online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the OEN app

        • Related Articles

        • Retailers still too complacent about digital transformation

          Retailers still too complacent about digital transformation

          Tuesday 20th Jul 2021 by clareb
          New research has revealed that the retail industry is dangerously underestimating the role that technology will play in building a sustainable operation that can thrive in the face of future pandemics, climate crises, and economic and political insta...Read More...
          UK workers hesitant to return to the office

          UK workers hesitant to return to the office

          Monday 19th Jul 2021 by clareb
          New research commissioned by Chargifi has revealed that despite restrictions being lifted, office workers in the UK are resistant to a full-time office return. The survey of 1,500 UK and US office workers found that over half of British workers...Read More...
          Hybrid working - don’t fake it to make it

          Hybrid working - don’t fake it to make it

          Wednesday 7th Jul 2021 by clareb
          Hybrid working should be viewed as one positive outcome of the pandemic, an opportunity for companies to revolutionise working practices and empower employees to improve their work-life balance.  Dan Harding, CEO, Sign In App explains...Read More...
                • About Us

                  OEN is the leading source of business news and information for buyers of office equipment, supplies and services within mid tier and up sized organisations. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, bespoke guides and supplements, website, digital editions, apps, and newsletters with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the print version of OEN last year celebrated its Diamond anniversary.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue