• STAEDTLER UK celebrates 120 years of Noris brand

        • Today, on National Pencil Day (30th March), STAEDTLER UK will launch its anniversary campaign to celebrate 120 years of the company’s Noris brand. ‘The ONE Noris – 120 years of creativity’ is a campaign that will honour the Noris brand and products including the yellow and black striped Noris pencil which is widely used in schools across the UK and known across the world.  

          The campaign will include digital marketing activities to generate excitement online whilst also offering retailers a suite of online and in-store campaign assets to help them celebrate the Noris brand with their customers. Beginning in April, campaign elements will be made available via the STAEDTLER online ordering app throughout the year.       

          In addition, STAEDTLER is introducing a limited edition Noris pencil set and POS display in the iconic pencil design. The new counter display is based on the look of the classic pencil and has space for 576 Noris pencils in different degrees of hardness. The banderole at the top of the stand-up display is easy to remove making it a reusable display. STAEDTLER is also offering retailers promotional POS materials including ceiling hangers and Noris birthday-themed headers and side panels for floor standing display units.

          The Noris birthday set from STAEDTLER is a bonus pack that complements the classic pencil and includes a brand new Noris sharpener in a matching yellow and black design. Thanks to its handy format and practical ratchet function, the sharpener is also suitable for left-handers. It also stops automatically when the pencil has been fully sharpened.  

          Philip Wesolowski, Managing Director at STAEDTLER UK said, "anyone today who hears the word ‘pencil’ and thinks of yellow and black stripes has our Noris brand in mind. We are extremely proud of our well-established reputation of providing high-quality Noris pencils that are used by schoolchildren across the UK and look forward to celebrating Noris with our customers this year.”   

          In this birthday year, STAEDTLER is celebrating its Noris school range, which, as well as graphite pencils, includes coloured pencils, fibre-tip pens, paints, crayons, compasses and accessories. 

        • Stay up to date - Click here and register for FREE OEN online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the OEN app

        • Related Articles

        • Sharp UK secures Crescent Purchasing Consortium framework place

          Sharp UK secures Crescent Purchasing Consortium framework place

          Tuesday 27th Jul 2021 by clareb
          Sharp UK has been awarded a position as a supplier on the Crescent Purchasing Consortium (CPC) framework for Multifunctional Devices and Digital Transformation Solutions. The CPC framework is a dedicated resource for education and public se...Read More...
          DURABLE Monitor Mounts receive duo of awards

          DURABLE Monitor Mounts receive duo of awards

          Wednesday 30th Jun 2021 by clareb
          Receiving praise for ‘exceptional innovative achievement’ and a ‘successful marriage of form and functionality,’ DURABLE’s Monitor Mounts have been recognised by both the German Design Council and the jury of the iF Desi...Read More...
          Barnsley NHS Foundation Trust selects Lexmark for MPS

          Barnsley NHS Foundation Trust selects Lexmark for MPS

          Monday 21st Jun 2021 by clareb
          Lexmark has been chosen by Barnsley NHS Foundation Trust (BHFT) as its supplier of choice for Managed Print Services (MPS). BHFT serves a population of over a quarter of a million people in the Barnsley area.  Lexmark will initially i...Read More...
                • About Us

                  OEN is the leading source of business news and information for buyers of office equipment, supplies and services within mid tier and up sized organisations. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, bespoke guides and supplements, website, digital editions, apps, and newsletters with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the print version of OEN last year celebrated its Diamond anniversary.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue