• UK businesses struggle to keep up with digital trends

        • UK Government statistics, from the Department for Culture, Media & Sport, have confirmed that 72 per cent of large companies and 49 per cent of SMEs are currently suffering the effects of the digital skills gap.

          Although digital is no longer confined within one aspect of a company, but is being integrated across all business operations, many business leaders find themselves in unfamiliar territory when it comes to executing their digital strategy. With this in mind, outsourcing digital projects has been found popular amongst traditional established players trying to keep up with new innovators. By bringing on board knowledgeable technology professionals to complete discrete projects, businesses are now able to act fast and deploy digital innovations at speed.  

          According to Farida Gibbs, CEO and Founder of Gibbs S3, the pace at which digital disruption is affecting businesses means that it is crucial to be able to scale up or down resources, adapting the work force to the businesses requirements. Project management as a service is supporting business to adopt digital innovation and modernise themselves in an expanding digital marketplace. With this model, businesses have access to digital teams with the required skills set, knowledge and experience to ensure expert execution of projects.

          Farida adds, “investing in digital teams empowers businesses with the agility to develop new products and service at speed, without diminishing the level of quality output. Through Project Management solutions, businesses are tapping into the required skillsets and experience on an ad-hoc basis.

          “The first step to propelling the business forward, is in developing a mind-set and culture across the business which promotes an innovative working environment. This gives businesses the agility to adapt to an ever evolving digital landscape. Business need to partner with the right specialists who can provide an end-to-end package - across the planning and execution of a project, making the talent management process more fluid and responsive to different business needs.”

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